Product Descriptions

Writing product descriptions isn't about telling people what you have. It's about making them realise they're lost without it.

A lot of businesses make the mistake of simply describing what their products are, have or do. But no matter how useful a product can be, it doesn't change the fact that most of what we buy comes from an emotional drive, not a practical one.

That's why Crown Copywriting gives you sharp, persuasive copy that turns the products you sell into experiences that spark a deep, burning desire in the pit of your readers' stomachs.

Your expensive watch becomes the 36mm yellow gold status symbol that commands respect from every person in every room.

Your short holiday in a small cabin becomes the cosy, wood-finished countryside retreat where stress melts away as visitors watch the sun set behind the breathtaking hills of Dartmoor.

And your sensible savings account becomes the 3% interest guarantee that the holder's children will get the world-class education that lets them follow their dreams.

So when you're ready for your products to stop gathering dust and start flying off the shelves, all you need to do is get in touch.

(P.S. By 2040, 95% of all purchases are expected to be made online. As ecommerce continues to grow, it's becoming increasingly important to get imaginative, mesmerising copy that sets your products apart from those of your competitors.)